Survey shows 80% lost revenue due to translation errors

"Eight out of ten international businesses are suffering because of translation errors, causing lost revenue, delayed product launches or even fines for non-compliance."

SDL International, a leading provider of translation and localization solutions as well as a global language service provider, has conducted a survey of global businesses. According to the press release, 80% of respondents claimed that product launches had to be delayed due to translation errors. 7% even reported receiving fines for non-compliance because they failed to translate material accurately.

Improved translation and localization processes will help "avoid serious impact on the bottom line." Chris Boorman, Chief Marketing Officer at SDL International explains, ?As product lifecycles get shorter and launches become increasingly frequent, speed to market is everything and delays will continue to result in huge revenue loss. Keeping material consistent in all markets is vital to success. A lethargic approach to language simply won?t work.?

The survey also revealed that:

• Half of the firms surveyed have on average ten different departments involved in the process of localizing information

• Only 37% of these are planning to develop a strategy in the next six months to combat these issues

About SDL International

SDL International (London Stock Exchange: ?SDL?) is the leader in Global Information Management (GIM) solutions that empower organisations to accelerate the delivery of high-quality multilingual content to global markets. Its enterprise software and services integrate with existing business systems to manage global information from authoring to publication and throughout the distributed localisation supply chain.

Press release and further information.