Translation Memory Technologies on the rise

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Top Performers use Authoring Tools and Translation Memories

According to a recent press release published by the Aberdeen Group, a leading provider of fact-based research and market intelligence, top performing companies or "Best-in-class" make use of design-based illustration, content management, 3D visualization, and translation memory solutions to meet time and cost targets.

Next-generation documentation technologies are helping product documentation teams to meet product launch and publication dates - on budget, with fewer resources, in multiple languages - according to a new report from Aberdeen.

Findings from Aberdeen's "The Next-Generation Product Documentation Benchmark Report: Getting Past the 'Throw It over the Wall' Approach," show that structured document, content management, technical illustration, 3D visualization, and translation memory technologies are paying off.

For example, among companies surveyed, 83% of best-in-class companies - those that meet product launch dates 100% of the time - use structured documentation authoring tools such as XML and "help" technologies.

"Next-generation technologies allow companies to address tight time, cost, and resource constraints while publishing through multiple channels in multiple languages - by reusing textual, design, and translation content," said Chad Jackson, Service Director of Aberdeen's Product Innovation and Engineering practice and report author.

Other technologies help companies tackle the challenge of translation time and costs. For example, best in class companies, which hit their design translation costs 97% of the time, are:

    -- 51% more likely to use translation memory tools, which interactively

       find and suggest already translated text and close matches to

       technical writers

    -- Twice as likely to use 3D graphics and Web-based 3D visualization

       tools, which reduce the amount of text requiring translation

Thanks to the underwriting of Adobe Systems, Astoria Software, JustSystems, Parallel Graphics, and SDL International, a complimentary copy of the report is available at http://www.aberdeen.com/link/sponsor.asp?cid=3706

 About Aberdeen Group, a Harte-Hanks Company

 Aberdeen is a leading provider of fact-based research and market intelligence that delivers demonstrable results. Having benchmarked more than 30,000 companies in the past two years, Aberdeen is uniquely positioned to educate users to action: driving market awareness, creating demand, enabling sales, and delivering meaningful return-on-investment analysis. As the trusted advisor to the global technology markets, corporations turn to Aberdeen(TM) for insights that drive decisions.

 As a Harte-Hanks Company, Aberdeen plays a key role of putting content in context for the global direct and targeted marketing company. Aberdeen's analytical and independent view of the "customer optimization" process of Harte-Hanks (Information - Opportunity - Insight - Engagement - Interaction) extends the client value and accentuates the strategic role Harte-Hanks brings to the market. For additional information, visit Aberdeen http://www.aberdeen.com or call +1-617-723-7890, or to learn more about Harte-Hanks, call +1-800-456-9748 or go to http://www.harte-hanks.com.

Web site: http://www.aberdeen.com

               http://www.harte-hanks.com

               http://www.aberdeen.com/link/sponsor.asp?cid=3706

Source : Press release